OpenMyVideo » hot to send video email http://www.videosending.com/blog Be Direct, Be Understood, Be Remembered Wed, 10 Mar 2010 19:20:48 +0000 http://wordpress.org/?v=2.8.6 en hourly 1 Email Video Marketing Campaigns http://www.videosending.com/blog/social-videos/2009/12/email-video-marketing-campaigns/ http://www.videosending.com/blog/social-videos/2009/12/email-video-marketing-campaigns/#comments Sat, 05 Dec 2009 11:08:45 +0000 dusty http://www.videosending.com/blog/?p=117 Excitement is in the air this holiday season about video marketing but before you blast your entire list think about the following points.

1. What results are you expecting from the video email?

2. Is your video email branded with company logo?

3. Do you have a link to contact us, buy now, or see a demo?

4. Should you set up a video responder once they complete the action you are hoping for?

5. Does the video email software have tracking capabilities like open my video to the monitor results?

6. Always perform a test on a small group before blasting large group.

7. Spam is always a concern, make sure the video email software by passes spam filters.

8. Find out if customers can view and play  video email on iphone and other mobile devices.

9. Relax and just be yourself when recording the video, if this is going to hundreds or thousands of people – send it to several friends and have them give you honest feedback before sending.

10.  If at all possible add a little bit of humor in your video message.

11.  Determine the frequency of video emails you will be sending to this list, address one or two points and keep message under 1 minute.  Shorter video emails delivered consistently will drive the best results

12.  Meet with a marketing company and design a video marketing campaign for 2010.

www.openmyvideo.com

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